TikTok Series — a New Way for Creators to Build a Community
Envision the top collection of must-know spreadsheet shortcuts to the most effective workouts or the latest baked oats recipe. Truly, the diverse range of valuable and entertaining content on TikTok has quickly become a part of a billion people’s lives around the world.
Today, TikTok introduces Series. It reigns as a new way for creators to share their stories, talents, and creativity as premium content. This further deepens their connection with the TikTok community.
Connecting communities through quality content
Series was developed with the TikTok community’s love of sharing authentic stories, expertise, and experiences in mind. It enables eligible creators to post Collections of premium content behind a paywall that viewers can purchase for access. One Series can include up to 80 videos, each up to 20 minutes long. This gives people a new, longer format to watch their favorite creators and content.
Creators can set how much their Series should cost. Here, they can select an amount that best reflects the value of their exclusive content which can be purchased for access via direct in-video links or through a creator’s profile. With the new Series, creators can build even stronger relationships with their viewers while also giving viewers another way to support creators.
Prioritizing a safe and welcoming environment
TikTok prioritizes the safety of its community when introducing new features and continue working to maintain a safe and welcoming environment where creativity and expression can thrive. As with all content on TikTok, Series content must abide by the platform’s Community Guidelines.
Series joins TikTok’s growing range of monetization solutions. It continues to build new ways for creators to feel valued and rewarded as they inspire and engage our community. Series currently exists only to select creators with applications to join opening in the coming months.
Being in the early stages of Series, TikTok will surely continue to listen closely to its community for feedback. In the meantime, you can learn about the many ways creators can get paid or collect rewards on TikTok, including the recently announced Creativity Program Beta, by visiting the video platform’s Creator Portal.
