Peralyzed, made up of young, driven, and dope entrepreneurs
Entrepreneurs take risks; unafraid to take chances. They do not look for escapes as they create something out of nothing. Among these brave risk-takers were young entrepreneurs, Nyoky Hierco, Renz Pastelero, and Millard Monzon from Imus, Cavite. In a span of one year, they expanded their market, attracting new customers. They kept them loyal and satisfied with every edition they release.
Peralyzed, made up of young, driven, and dope entrepreneurs
The Dream
It all started with a vision – a vision that Nyoky had. He wanted to build his own empire clothing line back in 2019. He used his interest in fashion and create his own fashion house. Expresses his view about money, happiness, and struggles. Thus, the name “peralyzed” was born. These young entrepreneurs were even able to surpass their monthly salaries after losing their jobs and starting a small business.
My dream for our business is to reach the international market. If not, we will still continue as long as we are still growing as a business. This fashion line makes me happy because editing is my passion and also, the people who appreciates our products is overwhelming that it inspires to do better.”
Peralyzed CEO
The Process
The only problem, at that time, was that he needs a companion on this journey that he imagines himself to be in. He laid down his plan as an entrepreneur with his two closest friends. Given that the three of them had the same interest in streetwear fashion, they agreed to become young business partners.
The three aspiring men chipped in to afford the materials and equipment needed to make their dreams into reality. Despite the exhausting series of planning, designing, brainstorming, and arguing they are still glad to share this adventure with each other.
Now, they are able to save for themselves being entrepreneurs. Use their own money to do the things they want which is for them, a very fulfilling feeling to have. For this trio, starting a business felt like a liberating adventure that will push you to your limits and require you to exert efforts to make you a stronger person, in terms of finances.
The Future
Hierco, Pastelero, and Monzon have so many plans ahead for their business, they are, of course, seeing this thing steadily growing while the three of them are still managing it together.
A piece of advice to those who are planning to enter this industry or any business. Do what you can and love what you do that is the most important.
Kristen sees writing as her way of expressing not only her emotions, but also the things she cannot express orally—they are her source of growth and individuality—not linear, but continuing. For her, in order to be heard, you must first listen. A visual story-teller where everyone is seen, heard, and valued—uses her photographs to create a narrative, to uplift and acknowledge triumphs and failures.