Le Couleur Professionnel brings Olaplex in the market for a healthier hair care
Have you also had the frustrations of not having enough resources to rescue your damaged hair? Look no further because Olaplex is here!
Strongly proven by science and the number one choice for many hair experts around the world, Olaplex is an innovative leap to the hair care industry.
The Olaplex launch, spearheaded by Le Couleur Professionnel, convened at Quezon City on April 23rd, Tuesday. Le Couleur’s dedication to delivering exceptional and top-quality salon tools and equipments including products prompted the team to partner with Olaplex. Inspired by hair stylists and backed by science, Olaplex revolutionized the hairdressing industry back in 2014.
How it works
Aside from the usual chemicals and colorants, different factors like heat, the environment, and heavy pollution all put harm to our hair. These destructive chemicals are the cause of the breakage of the disulfide bonds in our hair – the bonds that keep our hair stronger and give it more structure. All thanks to the integrated Bis-Aminopropyl Diglycol Dimaleate, this patented ingredient is solely made to rebuild and re-link broken disulfide bonds in the hair on a molecular level. Because of this discovery, not only does the technology repair damages in hair, it also provides permanent bond building technology.
The Olaplex ingredient works well with all hair types, deeply enhancing the overall health of your hair and further protecting from future damage.
What makes it different
Olaplex uses a patented technology which makes the product like no other. It owns the exclusive right to its patent, an unmatched innovation.
“We have the exclusive right to distribute, to use the technology and the product-that particular ingredient. Meaning, unparalleled ‘yung result na binibigay ng Olaplex.”
Marj Arjel, Sales Manager, Le Couleur Professionnel
Proven by scientific studies as well, the technology is very much detailed in each bottle of product. Ms. Marj Arjel assures salon owners that the Olaplex is inexpensive due to the low amount needed for application. Further, she emphasizes that best results can be a hundred percent observed with just one use of the product.
Many hair stylists vouched for the remarkable feat of the Olaplex technology. Celebrity hairstylist, Marqed Salon Owner, and Le Couleur Ambassador Mark Anthony Rosales, graced the presence of the launch as well. He strongly believes in the power of innovation when it comes to healthy-looking hair.
Aside from the Olaplex products, Le Couleur Professionnel and Mark Anthony Rosales also introduced Fromist, a hair care treatment that detoxifies hair, clearing any product buildup and excess oil. It also offers a frozen iron, a one-of-a-kind machine that has a cold iron used to seal up the hair cuticle, locks in moisture and hair treatments.
Olaplex products are available in Le Couleur Professionnel Store at the Wilcon City Center Visayas Avenue, Quezon City.
