VP Choice Awards 2026 Honors Lifestyle and Social Media Standouts
Among the most closely watched categories for VP Choice Awards were Lifestyle and Social Media, where influence is measured not just by reach, but by relevance and consistency.
Defining Influence in the Digital Space
The Social Media category highlighted creators who continue to dominate platforms through content that resonates with today’s audiences.
Joy Barcoma led the category as Breakthrough Social Media Star of the Year. Esnyr earned the title of YouTuber of the Year, similarly, Vrix Gallano secured TikTok Star of the Year. VPCA recognized Arizona Brandy as Local Drag Queen of the Year. In addition, Hajie Alejandro took home Content Creator of the Year, reinforcing the growing importance of digital storytelling.
Platform-driven recognition also took focus, with BINI Maloi named Female TikTok Face of the Year and Rave Victoria as Male TikTok Face of the Year. Alongside this, Mika Salamanca, earned Viral TikTok Video of the Year for Sino Nga Ba Sya. These highlight the continued power of viral content in shaping online conversations.
Beyond social platforms, the Lifestyle category honored personalities and professionals shaping trends across beauty, fashion, publishing, and wellness.
Recognizing Voices in Lifestyle and Culture
VPCA named Lenie Aycardo Beauty Influencer of the Year, while Bellezza Aesthetics secured Beauty Clinic of the Year. At the same time, Kimpoy Feliciano earned Lifestyle Influencer of the Year, alongside Brent Manalo who was recognized as Fashion Influencer of the Year, reflecting strong influence in style and personal branding.
In publishing, Vittena Vibar took home Author of the Year (Paperback) for Happyland Ballerino at iba pang mga kuwento. VPCA awarded Gwy Saludes Author of the Year (Digital) under the name 4reuminct. In contrast, Myrtle Sarrosa was named Online Streamer of the Year, marking continued relevance in digital entertainment.
Professional excellence was also recognized, with Samantha Bernardo awarded Dentist of the Year. Following this, Dr. Alexandra Chua-Jaro of Alexandra Jaro Aesthetics Clinic named Beauty Surgeon of the Year. Highlighting expertise within the lifestyle and wellness space.
VP Choice Awards Complete List of Winners
Lifestyle Category Winners
Beauty Influencer of the Year – Lenie Aycardo
Beauty Clinic of the Year – Bellezza Aesthetics
Lifestyle Influencer of the Year – Kimpoy Feliciano
Fashion Influencer of the Year – Brent Manalo
Author of the Year (Paperback) – Vittena Vibar (Happyland Ballerino at iba pang mga kuwento)
Author of the Year (Digital) – Gwy Saludes (4reuminct)
Online Streamer of the Year – Myrtle Sarrosa
Dentist of the Year – Samantha Bernardo
Beauty Surgeon of the Year – Dr. Alexandra Chua-Jaro (Alexandra Jaro Aesthetics Clinic)
VP Choice Awards Social Media Category Winners
Breakthrough Social Media Star of the Year – Joy Barcoma
YouTuber of the Year – Esnyr
TikTok Star of the Year – Vrix Gallano
Local Drag Queen of the Year – Arizona Brandy
Content Creator of the Year – Hajie Alejandro
Female TikTok Face of the Year – BINI Maloi
Male TikTok Face of the Year – Rave Victoria
Viral TikTok Video of the Year – Mika Salamanca (Sino Nga Ba Sya)
Expanding the Meaning of Influence
The Lifestyle and Social Media winners of this year’s VP Choice Awards reflect a broader shift in what influence looks like today. Thus it is no longer confined to visibility alone, but extends to impact. How creators, professionals, and brands shape conversations, habits, and communities.
As VPCA continues to evolve, these categories stand as a clear indicator of where attention is moving—toward platforms and personalities that connect directly with the everyday experiences of the PIPOL.
