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A FASHION HOUSE WHERE RESILIENCE BUILT

A FASHION HOUSE WHERE RESILIENCE BUILT

On June 12, 2026– Philippine Independence Day, Mario Theros unveils House of Vallesteros (HOV)—a fashion house born from memory, ambition, and the story of beginning again.

Fashion loves a debut.

It celebrates the arrival of something new: a new designer, a new silhouette, a new house poised to leave its mark on the cultural landscape. Yet the most compelling launches are rarely about novelty alone. They are about transformation. They are about what survives before the spotlight arrives.

 

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On June 12, 2026, as the Philippines commemorated Independence Day, entrepreneur and creative visionary Marco Vallesteros—known professionally as Mario Theros– introduced House of Vallesteros (HOV), a fashion label that feels less like a brand launch and more like the culmination of a deeply personal narrative.

The timing was symbolic.

Independence Day is a celebration of identity, heritage, and self-determination. HOV arrives carrying those same themes, translating them into a contemporary fashion language rooted in memory, craftsmanship, and Filipino creativity.

But every house has an origin story.

This one began long before House of Vallesteros had a name.

Before the House, There Was the Dream

In 2015,  Mario Vallesteros founded Move On PH, a clothing label built not from abundance but from conviction.

At the time, it was a youthful venture driven by optimism and perseverance. Yet what distinguished Move On PH was never simply its merchandise. It was the philosophy embedded in its name.

Move on.

Two words that became both instruction and aspiration.

For a generation navigating uncertainty, the message resonated. For Mario himself, it became the foundation of his entrepreneurial education. Through the brand, he learned how to build a community, navigate setbacks, understand consumers, and transform limitations into opportunities.

The lessons were neither glamorous nor immediate.

Like many independent ventures, Move On PH experienced periods of momentum and moments of stillness. There were ambitions that evolved, plans that shifted, and chapters that required patience rather than applause.

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The Evolution of an Idea

The most successful fashion houses often begin with a point of view rather than a product.

HOV emerges from precisely that place.

The label is not a reinvention designed to erase the past. It is an evolution informed by it.

Philippine Independence Day, Mario Theros unveils House of Vallesteros (HOV)—a fashion house born from memory, ambition, and the story of beginning again.

If Move On PH represents youthful determination, House of Vallesteros represents maturity. It reflects a designer and entrepreneur who has spent years refining not only his aesthetic but also his understanding of what he wishes to contribute to the industry.

The brand places importance on the hands behind the garments: the people who sketch, sew, prepare, style, and transform ideas into pieces that can be worn with pride.

In this sense, HOV is not only about Marco’s journey. It is also about the wider community of Filipino artists, designers, artisans, models, dancers, and creatives who continue to build something beautiful despite limited resources and difficult circumstances.

 

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