ASUS ROG Unleashes an Arsenal of Maxed-Out Laptops at CES 2023
Brand new machines debut, while ROG Nebula Displays and ROG Intelligent Cooling continue to push the boundaries of innovation
ASUS Republic of Gamers (ROG) is proud to announce its new 2023 laptop lineup, complete with new CPUs and GPUs from AMD, Intel®, and NVIDIA®, as well as significant improvements to the already outstanding Intelligent Cooling Technology. The 2023 Strix family features new models with drastically improved cooling and enlarged 16- and 18-inch screens, the new Zephyrus M16 arrives with an AniMe Matrix™ display to take the thin-and-light world by storm, and a redesigned Flow X13 and XG Mobile have both been upgraded to take advantage of the latest hardware.
All-new CPUs and GPUs max out horsepower
For 2023, ROG has included the latest hardware from its partners on all of our models. Brand new 13th Gen processors from Intel feature a mix of Performance and Efficient-cores, new AMD Ryzen™ Zen 4 processors increase core counts to new heights, and the GeForce RTX™ 40 Series Laptop GPUs from NVIDIA offers incredible rasterization performance and a range of additional features like DLSS 3 and AV1 encoding. Paired with the best gaming displays and an incredible cooling solution, ROG continues to push the bar for laptop gaming performance ever higher.
Improved Nebula Displays and Intelligent cooling grace every series
ROG knows that next-level graphics are nothing without beautiful displays. Instead of forcing gamers to wade through technical specifications, ROG created the Nebula badge in 2022, which denotes panels that meet a strict criteria of fast motion, bright backlights, and vivid colors.
This year, ROG is bringing Nebula Displays to even more models, and in more form factors. From a compact 13-inch laptop all the way to an incredibly immersive 18-inch display, gamers won’t find Nebula Displays anywhere else.
In addition, ROG has further refined its Intelligent Cooling technology, a complete solution that carefully balances cooling performance with acoustics. Efficient cooling is one of the unsung heroes of gaming laptops, as high-powered hardware with an insufficient cooling capacity means the components won’t boost as high or as long as they should. ROG has brought two key innovations to more laptops in 2023: a larger full-width heatsink and Tri-Fan Technology, both introduced last year on the Flow X16.
The upgraded heatsink design now spans the entire rear of the chassis for select devices, drastically increasing surface area compared to traditional designs that only have half-sized fins near the half-sized exhaust vents. This heatsink has been added to this year’s redesigned Zephyrus M16, while the Strix 16-inch and 18-inch models have an extra-thick variant of the design, giving these gaming juggernauts even more headroom to push their hardware to the limit. As the name suggests, Tri-Fan Technology adds a third fan into the thermal design, providing critical airflow to internal components and helping the GPU to expel waste heat more efficiently. When paired with the new full-width heatsinks, this third fan pushes the performance of both ultraportable and esports-focused gaming machines to new heights, all without sacrificing acoustics.
ROG Strix continues to define gaming leadership
The Strix SCAR lineup has long stood as the performance flagship of ROG’s lineup, and 2023 is no different. The Strix SCAR 16 and 18 have been renamed, thanks to a chassis redesign that accommodates the larger 16-inch and 18-inch 16:10 aspect-ratio screens. These 16- and 18-inch panels allow gamers to see the enemy more clearly than ever before, and the 16-inch model can even be equipped with ROG’s new QHD, 240Hz Nebula HDR display with Mini LED technology.
ROG has also amped up the cooling performance of this new chassis, allowing more headroom for the CPU and GPU to boost for maximum framerates. Now equipped with an extra thick full-width heatsink and Tri-Fan Technology, the new Strix SCAR 16 and 18 allow for much more efficient removal of waste heat.
The Strix SCAR 16 and 18 sport Intel’s top-of-the-line 13th Gen Intel Core™ processor. They also contain NVIDIA GeForce RTX 40-Series Laptop GPU at 175 W. Combined with Thermal Grizzly’s Conductonaut Extreme liquid metal and a higher thermal headroom, it allows the silicon to boost higher and longer than ever before.
The 2023 upgrades don’t stop with the SCAR family. The new Strix G16 and Strix G18 are equipped with the same 13th Gen Intel Core i9 processor. They can be configured with powerful NVIDIA GeForce RTX 40-Series Laptop GPU for excellent esports performance. With up to an AMD’s Ryzen™ Zen 4 processor is an absolute beast for gaming and content creation alike. So, the Strix G17 and Strix SCAR 17 have both been refreshed with this monster CPU. Combined with NVIDIA’s latest GeForce RTX 40-Series Laptop GPU in the top-tier models, the entire 2023 Strix lineup is ready to rain fire down on the competition.
ROG Zephyrus melds power and portability
The Zephyrus lineup is all about exceptional performance in thin-and-light form factors that can easily travel anywhere. This year, the entire series has been elevated to new heights, starting with the Zephyrus M16.
Built for gamers and creators alike, the ultra-sleek M16 has been redesigned from the ground up. It retains a thin-and-light design but boasting an improved cooling system featuring Tri-Fan Technology and our full-width heatsink. This allows the 2023 Zephyrus M16 to run 25 watts higher compared to last year’s model. It provides even more power to the 13th Gen Intel Core™ i9 CPU and NVIDIA GeForce RTX 40-Series Laptop GPU with a MUX Switch and NVIDIA Advanced Optimus in this flagship machine. The Zephyrus M16 is also the first 16-inch device equipped with ROG’s iconic AniMe Matrix™. It allows gamers to show off their unique flair wherever they are.
The Zephyrus M16’s display has also been upgraded to a 16-inch, QHD Nebula HDR Display with Mini-LED technology. With 1,024 dimming zones, double the amount of last year’s panel, stunningly deep blacks stand against 1100 nits of peak brightness for an HDR image that pops right off the screen. A 240 Hz refresh rate and 100% DCI-P3 coverage assures gamers that all of their content will look its absolute best with the Zephyrus M16.
The other members of the Zephyrus family have also received upgrades for 2023. The Zephyrus G14 features brand new internals including up to an AMD Ryzen™ Zen 4 CPU. An NVIDIA GeForce RTX 40-Series Laptop GPU with a MUX Switch and NVIDIA Advanced Optimus. Even more impressive, the G14 proudly introduces ROG’s first 14-inch Nebula HDR display. A display with 504 dimming zones, 600 nits of peak brightness. Moreover, it has 100% coverage of the DCI-P3 color space for vivid and immersive content.
Zephyrus Duo 16
Finally, the legendary Zephyrus Duo 16 continues to stand at the apex of our lineup. With a dual display setup comprising of a 16-inch 4K touchscreen Mini LED panel that slides to meet it automatically as the laptop is opened, the Duo 16 is a dream machine for gamers and content creators on-the-go. This year, the Duo 16 has been upgraded with even more power. Featuring an AMD Ryzen Zen 4 processor with 16 cores and NVIDIA GeForce RTX 40-Series Laptop GPU with a MUX Switch. No matter how many tasks gamers are juggling at once, the Zephyrus Duo has all the tools needed to maximize FPS and productivity.
Ride the wave with ROG Flow
The 2023 Flow X13 now features up to an AMD Ryzen Zen 4 processor. An NVIDIA GeForce RTX 4070 Laptop GPU — a huge upgrade over its predecessor. Also, a dedicated MUX Switch and NVIDIA Advanced Optimus for the highest performance in game. Moreover, the best battery life for everything else. The Flow X13 comes equipped with up to 32 GB of ultrafast LPDDR5 RAM. In addition, it boasts a 50% faster data rate while using 18% less power than LPDDR4. This helps the X13 last all day.
The 2023 Flow X13 chassis has also had a complete redesign. It shrinks its footprint by 10 mm while maintaining the 15-inch keyboard layout. Also, it has increased battery capacity from 62 to 75 Wh. The hinge was reimagined, and now allows for more access to fresh air. It also adds a unique texture to the aluminum lid inspired by gravitational waves that adds grip for easy carrying. When combined with the Flow X13’s new touchscreen QHD, 165 Hz Nebula Display on a 360° hinge, this incredible convertible device is ready to game anywhere, anytime.
The Flow Z13 is equally impressive. This year, the GPU was upgraded with an NVIDIA GeForce RTX 4060 Laptop GPU. A TGP of up to 65 W — a 62% increase compared to the previous generation Z13. The Z13 also has a dedicated MUX Switch with NVIDIA Advanced Optimus support. Liquid metal and vapor chamber technology make this possible. Moreover, the incredible 13-inch QHD 165 Hz refresh rate Nebula Display will make gamers favorite content truly shine.
Finally, the ROG Flow X16 has gotten new internals, with up to a new Intel Core i9 13900H processor. It also has NVIDIA GeForce RTX 4070 Laptop GPU with a MUX Switch and NVIDIA Advanced Optimus. The Nebula HDR Mini LED touchscreen display has been improved, with 1100 nits of peak brightness and a blazing 240 Hz refresh rate. This offers the best possible HDR experiences available with an ultraportable machine.
Of course, the 2023 Flow family is joined by a brand-new XG Mobile. Now with the incredible horsepower of the NVIDIA GeForce RTX 4090 Laptop GPU with a maximum TGP of 175 W. Unlike other external graphics solutions, which are big and bulky, the compact XG Mobile provides loads of extra ports. It provides significant boost in graphical horsepower, while being easily portable for travel. Also, it’s able to quickly dock and transform a Flow machine into a desktop-class experience anywhere.
ASUS TUF Gaming F15/17 and A15/17 (FX507/707 and FA507/707): Powerful and resistant
Jump right into the action with the ASUS TUF Gaming F15/17 and A15/17. The F15/17 comes with up to an 13th Gen Intel™ Core i9 processor. And, the TUF Gaming A15/17 comes with an AMD Ryzen 9 Zen 4 processor. These is so that gamers can stream and multitask with ease. Gameplay graphics are silky smooth with the latest GeForce RTX 40 series laptop GPU. It reliably delivers high frame rates in plenty of modern games even at 1440p. There is also a dedicated MUX switch and NVIDIA Advanced Optimus. With AI-powered technology like DLSS, supported titles will run at even higher frame rates for ultra-fluid motion.
Users can leverage the full gaming performance of the GeForce RTX 40 series laptop GPU with a dedicated MUX Switch. When your game library gets full, an empty M.2 NVMe PCIe Gen 4×4 SSD slot makes upgrading storage capacity a breeze.
High-performance hardware demands superior cooling. As part of the cooling system, dual Arc Flow Fans feature an 84-blade design. It provides up to 13% more airflow than their predecessors and are quieter than last year’s design. They also provide access to higher GPU power targets for even more performance. With its impressive cooling design, the TUF Gaming family is sure to give gamers every advantage in 2023.
Aside from being a businessman, Josh Austria has been working in PR and media industry for more more than a decade. From his years of experience as the Marketing and Advertising Head of Village Pipol Magazine, he has built strong relationships with creative people, brands, and organizations.