Nothing reveals Phone (2a) design
Last February 28 at an event on the back of Mobile World Congress in Barcelona, London-based technology company, Nothing, revealed the design of its new smartphone, Phone (2a).
A few months after Nothing’s launch in 2020, the Phone (2a) embodies the first-ever internal smartphone design concept created by the company. It integrates the phone’s components into its external design, showcasing key functions in new and innovative ways.
Behind the iconic “eyes” – represented by cameras inside the NFC coil – is the hub of intelligence that powers the phone, much like a brain. The rest of the elements are positioned using a circular grid system. This extends all the way to the edge of the phone to create more rounded corners, which now have a larger radius. Overall, this gives a coherent and softer look and feel to the device.
Phone (2a) features an industry-first with its 90° angle unibody cover wrapping around the edges to create a new dimension and perspective to our design, while seamlessly integrating the dual camera module. Not only is this structure aesthetically pleasing, it makes the device sturdier, with a notable improvement on drop test results.
To further captivate interest, Nothing purposefully designs the lower part of the Phone (2a) to disrupt the flow of the top, creating a sense of asymmetrical balance. The battery cover draws inspiration from Massimo Vignelli’s New York subway map in its design.
The camera ‘bump’ also plays a role in stabilising the phone when it’s lying flat on a surface as well as helping minimise finger obstructions when taking a picture.
The ‘Fresh Eyes’ event on March 5, 8:30 PM Local Time, will detail further product information. You may always check: nothing.tech/pages/event
Aside from being a businessman, Josh Austria has been working in PR and media industry for more more than a decade. From his years of experience as the Marketing and Advertising Head of Village Pipol Magazine, he has built strong relationships with creative people, brands, and organizations.