‘airasia Thrills’ New Season Excites With International Outdoor Action
The world’s best low-cost airline partners with GoPro and North Face in the second season of its award-winning adventure-reality online series
AirAsia Philippines showcases extreme outdoor adventures anew in the second season of its award-winning adventure-reality online series airasia Thrills.
Meanwhile, the series goes bigger as it takes on outdoor action in the Philippines and around the Asean region, including Langkawi and Kota Kinabalu, Malaysia; and Lombok and Bali Indonesia.
The show remains to be hosted by AirAsia’s very own in-house thrill-seekers, First Officer Rod de Lara and Senior Cabin Crew Bien Geronimo. Other GoPro content creators also join them in experiencing not just international escapades, but also local adventures in Cebu, Clark, Puerto Princesa, Bacolod and Dumaguete.
The 14-episode season was launched on October 05 on AirAsia Philippines’ official Facebook page, piloting with a parasailing experience in Langkawi. New episodes are set to premiere weekly every Wednesday and until January 04, 2023, highlighting new extreme activities such as surfing, canyoneering, free diving, and ultralight aircraft flying. AirAsia Philippines expects a wider reach and broader fanbase for the new airasia Thrills season as it streams the web series on airasia Play, the airline’s media and content platform on the airasia Super App.
Season two is following a highly successful first season, which bagged a silver Award for Brand Storytelling at the 16th Asia Pacific Tambuli Awards.
AirAsia Philippines Head of Branding David Viray shares: “Storytelling through engaging content has always been central to the mandate of the AirAsia branding team. Among our key goals in creating entertaining and engaging content is to educate our market on the new possibilities present in our destinations – especially now that travel is on a rebound. We are excited about launching this new season for we have gone bigger and better in the number of activities, locations and even episodes. To celebrate this, we are also hosting a contest with all the fans of the show. Go and chill with airasia Thrills.”
airasia Thrills season two viewers get a chance to win special prizes from the show’s partners, which include airasia Travelmall and North Face. On January 10, 2023, AirAsia is holding a grand draw of winners who are in for an international travel experience in Merumatta Senggigi in Lombok, 100,000 airasia Reward Points, and many more. Interested guests may visit the airasia Thrills Contest Page for more details and join via the official registration page.
Aside from being a businessman, Josh Austria has been working in PR and media industry for more more than a decade. From his years of experience as the Marketing and Advertising Head of Village Pipol Magazine, he has built strong relationships with creative people, brands, and organizations.