#1 Makeup Brand in Italy is finally in the Philippines
Italian make-up brand KIKO Milano, loved by millions of women around the world, as well as celebrities, influencers and make-up artists, has finally made its way to our tropical shores this December 2022 with newly opened stores located in SM Mall Of Asia, SM Megamall & SM Grand Central.
Kiko Milano was founded in 1997 in Milan by Stefano Percassi and his father Antonio Percassi. Since then KIKO Milano has revolutionised how cosmetics are sold globally across its iconic stores. KIKO identifies the major beauty trends of the moment and makes them accessible to all. Furthermore, combining the quality and creativity rooted in its Italian DNA, KIKO has conquered the most demanding and diverse beauty addicts with an endless range of shades, tones and textures to satisfy every professional and personalized make-up requirement. Today, the brand has over 900 stores and is available in 30 markets.
In addition, this new make-up oasis has more than 2,000 KIKO Milano beauty items waiting to be discovered. The store has been designed to be a welcoming space with sections that cater to all beauty preferences. Once you enter KIKO Milano, the highly-trained beauty advisors will walk you through the extensive selection of makeup, skincare and beauty tools. Moreover, all stores are equipped with a semi-private makeup room should you decide to revamp or redesign your look.
Welcome to KIKO Milano’s world, and set your own vision of beauty free.
10 KIKO MILANO MUST-HAVES TO ELEVATE YOUR BEAUTY ROUTINE
#1: The Ultimate Beauty Cream
Hydrating, recharging and perfecting, the Skin Trainer Cream multi-tasks to help create dream-worthy skin. Encapsulated in a lightweight, grease-free formulation, it applies effortlessly and stays put even once makeup is applied. It’s easy-breezy skincare perfection.
#2: The Do-It-All Glow Giver
Is it a primer? A corrective cream? Or a moisturiser? Well, it’s all of them, actually. KIKO MILANO’s most wanted skin perfector, the Skin Trainer CC Blur, does not one job but three, blurring imperfections, diffusing light and creating radiance. Three reasons to look and feel your very best, all in one unique formulation.
Icon #3: The Camouflaging concealer
Give your complexion a lift with Skin Tone Concealer, a secret weapon designed to disguise redness, blemishes and uneven colouration. Dot under the eyes to cover dark circles and signs of tiredness and build further in places needs a little more help, with easy blending and no tell-tale creases.
Icon #4: The light-as-air setting powder
Set your base into place with multi-tasking Weightless Perfection Wet and Dry Powder, a finely milled powder that holds your look in place no matter where your day takes you. With added SPF 30 and a wet-and-dry formula, it’s perfectly applied dry as a final stage of your base application or used damp for a little more coverage.
Icon #5: The Intense eyeshadow
It’s simply the best – a High Pigment Eyeshadow that does exactly as it promises, with long lasting, highly pigmented colours that can be built and blended to suit just about every trend. Available in a wide range of shades, it’s the beauty basic every KIKO fan will reach for to create any – and every – eye look.
Icon #6: The Unbeaten Brow Expert
Everything you need for a good brow day is in the Eyebrow Expert Palette. This palette is equipped with one eyebrow wax, two eyebrow powders and three professional accessories encased in a sleek compact with an internal mirror. Perfectly line, define and discipline your brows whether from home or on-the-go. Long lasting and available in three variants, this is a game changer for defined brows.
Icon #7: The Miracle Mascara
A good mascara has the power to frame your eyes and get maximum impact. But, a truly great mascara is nothing short of magic. The Luxurious Lashes Maxi Volume Brush Mascara is a KIKO fan favourite for ticking all the boxes. Also, the total grip maxi applicator sculpts and defines each and every lash right from the base even the smallest hairs, while the unique formulation with vegetal collagen and hyaluronic acid spheres and protects the lashes, making them extraordinarily soft. Full, plush lashes in seconds? Yes, please…
Icon #8: The Double-duty Lip Colour
Invest in a hype worthy lip product with Unlimited Double Touch, a favourite since 2012. Delivering rich pigment at one end and gloss at the other, it offers intense colour payoff and a comfortable finish. Build your look however you like, playing with matte and gloss colour for maximum impact and no compromise on quality. Add up to 12 hours of long lasting and no transfer color base.
Icon #9: The Comfortable Matte lipstick
A matte lipstick that actually feels as good as it looks, Velvet Passion Matte does it all. Additionally, a glide on formula enhanced with a special combination of waxes, a formula and perfect colour release mean this lipstick stays the course without any drying effect. It’s truly a secret weapon.
Icon #10: The High Shine gloss
A high quality, longlasting lipgloss will take your look from ordinary to extraordinary, and 3D Hydragloss does just that. Also, pumping up the intensity with just one stroke of the applicator, the soft wand applicator is designed to accentuate the outline of your lips for plenty of definition. The formula’s soft, non-sticky texture effect, however, makes lips feel plumped and full. Moreover, a wide line up of shades and multi-finish formulas from transparent and shiny to highly pigmented and pearly mean there’s an option to finish just about every makeup look. No beauty kit should be without it.
Aside from being a businessman, Josh Austria has been working in PR and media industry for more more than a decade. From his years of experience as the Marketing and Advertising Head of Village Pipol Magazine, he has built strong relationships with creative people, brands, and organizations.