OnePlus Welcomes 2023 by Launching Three Flagship Products
Delivering greater efficiency, speed and integration between devices, these latest releases enrich the OnePlus ecosystem to build a superior digital life.
Leading technology company OnePlus launched three flagship products today. The OnePlus 11 5G smartphone; the OnePlus Bus Pro 2 Series earbuds; the OnePlus Pad at GMR Grounds, Aerocity, in New Delhi. The OnePlus Featuring 81 Pro Keyboard was also introduced at the event. Embodying OnePlus’ ‘Never Settle’ motto, the latest products are distinguished by purposeful designs, industry-leading technology, and advanced interconnectivity with the brand’s ecosystem.
“OnePlus’ expanding portfolio reflects the company’s unique 1+4+X strategy,” explains Pete Lau, founder of OnePlus, and Senior Vice President and Chief of Product at OPPO and OnePlus. “‘1’ represents the flagship smartphone, while ‘4’ signifies supporting ecosystem devices such as TVs, earbuds, watches, and tablets. ‘X’ represents a whole world of products which connect to the OnePlus ecosystem to build a superior digital life. The launch of these latest products reinforces OnePlus’ position as a pioneer in digital devices and technology.”
The OnePlus 11 5G
Combining extreme fast and smooth experience, effortless imaging and modern elegance design, the latest OnePlus 11 5G is definitely a well-rounded flagship.
Extreme Fast and Smooth Experience That Lasts
The OnePlus 11 5G provides an extreme fast and smooth experience through its powerful Snapdragon® 8 Gen 2 Mobile Platform. It delivers increased CPU and GPU speeds (35% and 25% respectively), along with improved power efficiency. This mobile platform also supports real-time hardware-enabled ray tracing. The OnePlus 11 5G introduces a 3D dynamic live wallpaper named PhysRay Wallpaper developed by OPPO open-source PhysRay SDK. Users can slide, swipe or click on the phone to experience the vivid and realistic shadow, reflection, and refraction effects.
The OnePlus 11 5G also comes with up to 16GB LPDDR5X RAM memory and RAM-Vita technology. These allow for as many as 44 applications active on the background. A 100W SUPERVOOC fast-charging system, coupled with a 5000 mAh dual-cell battery, prolong the battery lifespan and provide peace of mind during extended use. The OnePlus 11 5G takes only 25 minutes from 1% to 100% battery capacity. This is courtesy of its 100W SUPERVOOC fast-charging function.
The OnePlus 11 5G can provide a long-term fast and smooth experience. It is certified by TÜV SÜD 48-month Fluency Rating A, TÜV SÜD Precise Touching S Rating, SGS Perceived Fluency A+, and TÜV Rheinland for Safe Charging and Usage. The OnePlus 11 5G is also the first OnePlus device that will be eligible for four major OxygenOS updates and five years of security updates.
In addition, The OnePlus 11 5G is the first Snapdragon® 8 Gen 2 device to be approved as Snapdragon Spaces™ ready. It is the entrance for developers to bring their XR ideas to life and to explore the full potential of headworn AR.
Excellence on Display and Audio
The OnePlus 11 5G invites users to see the world in its full vibrancy and color, thanks to its 6.7-inch 2K 120Hz Super Fluid AMOLED Display with LTPO 3.0. LTPO 3.0 is a self-developed technology that saves energy and adapts refresh rates according to the specific use, ensuring consistency and clarity regardless of the content. The display of the OnePlus 11 5G is certified by SGS Low Blue Light Ex.
One of the first Android smartphones to be transformed by Dolby Vision, it elevates every mobile experience with stunning imagery that brings your on-the-go entertainment to life. The OnePlus 11 5G is also equipped with the dual “reality” speakers and supports Dolby Atmos, which takes the audio experience to a new level, both via onboard speakers or bluetooth headphones.
In addition, with the support of Dolby Head Tracking on the OnePlus 11 5G, you will be able to enjoy a new level of lifelike realism and experience a better sense of space when using compatible wireless earbuds – as you turn your head left and right when listening to your favorite surround sound or Dolby Atmos content, the audio recalibrates the soundstage to create a more natural and more immersive audio experience, keeping you in the middle of the story.
Effortless Imaging
The OnePlus 11 5G’s triple-camera system accurately records each moment and naturally enhances images. Equipped with an IMX890 50MP main sensor, IMX709 32MP portrait lens, and IMX581 48MP ultra-wide camera, the device meets the needs of every aspiring photographer. The 3rd Generation Hasselblad Camera for Mobile on the OnePlus 11 5G marks a new Natural Color Calibration with Hasselblad. A 13-channel multi-spectral sensor for light-color identification supports this device. The Hasselblad Portrait Mode provides almost DSLR-like depth-tracking, natural bokeh, and light flare effects. The OnePlus 11 5G is also equipped with the latest iteration of our inhouse algorithm, TurboRAW HDR. It captures scenes with “pristine HDR clarity” of wide dynamic range.
Modern Elegance Design
Embodying modern elegance, the sleek OnePlus 11 5G strikes a careful balance between purposeful design and creative individuality.
Users can choose between Titan Black or Eternal Green. Evoking a refined rawness, the Titan Black edition uses Matte Frosted Glass. It creates an irresistibly smooth but sturdy, hand-held feeling. Inspired by the shades of a rainforest dusk, the Eternal Green version brings a vibrancy to the sleek-smooth exterior. While, an internal layering treatment works to reduce fingerprint stains.
For the phone’s ergonomics, OnePlus engineers focused on the overall curvature. This ensures all surfaces are on a similar plane and greatly improved the in-hand feel by almost eliminating any bumps.
The OnePlus Buds Pro 2
Designed in collaboration with industry-renowned partners, the One Plus Buds Pro 2 takes audio quality to new heights with cinema-worthy sound, intuitive features, and premium design.
Spatial Audio for Android Users
Setting a new industry standard, the OnePlus Buds Pro 2 is the first earbuds to offer spatial audio stability and compatibility for Android users. Spatial audio technology simulates the surround-sound experience of a cinema, fully immersing users in the entertainment.
The OnePlus Buds Pro 2 holds the distinction of being one of the first True Wireless Stereo earbuds to adopt Google’s signature spatial audio function developed for Android 13. Under the Android 13 framework, OnePlus Buds Pro 2 also unlocks the immersive multi-dimensional experience for multi-channel audio source on YouTube and Disney+.
Sound Partnerships
The OnePlus Buds Pro 2 also boasts an equalizer EQ tuned by Oscar®-winning composer Hans Zimmer. It allows users to adjust the balance of frequency components to match Hans’ signature taste and musical styles. Named “Soundscape”, the customized EQ invites audiophiles to enjoy the full orchestral sound of a classical symphony or the multi-layered reverberations of an action film.
OnePlus also entered an exclusive partnership with Danish loudspeaker manufacturer Dynaudio to co-create the MelodyBoost™ Dual Drivers. The 11mm+6mm dual driver technology steadily delivers low frequency for a deeper, fuller, and more texture dynamic bass, as well as the pristine vocal. The earbuds also feature one Dynaudio default EQ and three customized EQs namely Bold, Serenade and Bass, enabling users to listen to every song with its original pure sounds.
A Quiet Revolution
The OnePlus Buds Pro 2 features the industry-leading TUV-certified Smart Adaptive Noise Cancellation (ANC) function. It eliminates ambient noise up to 48dB. For added flexibility, the OnePlus Buds Pro 2 boasts a transparency mode that, once active, allows users to engage in a clear conversation with people around them, even with the earbuds on.
Designed for worry-free listening, the OnePlus Buds Pro 2 delivers up to 39 hours of music playback with multiple additional charges in the case. To maintain a fast and smooth streaming experience, the next-generation earbuds feature LHDC 4.0, Bluetooth 5.3 LE audio and dual connection.
The OnePlus Pad
OnePlus announces its entry into the tablet market with the launch of its first flagship device. The OnePlus Pad targets to level the fast and smooth experience for users. The launch of the OnePlus Pad completes OnePlus’ device ecosystem offerings represented by its “1+4+X” product matrix that includes smartphones, earbuds, watches, TVs and tablets.
OnePlus Iconic Design
OnePlus Pad inherits OnePlus’ iconic elegance and purposeful design. Coming with self-developed Star Orbit metal craft, OnePlus Pad integrates with aluminum alloy CNC cutting crafts to shine unparalleled beauty and texture. Halo green is an iconic glow of the OnePlus Pad. Being expansive and stunning, this Halo Green also blends the vibrancy of life with the vastness of space. Notably, the centered camera frees users from inconveniences when holding it and position offset when taking photos. OnePlus Pad encased in a Unified Metal Body incorporated with a 2.5D round edge treatment. A tablet uses it for the first time. Also, the cambered frame design makes the device feel thinner and easy to hold. The super slim 6.54mm bezel brings an 88% screen-to-body ratio. Overall design of OnePlus Pad in line with ergonomics allows users to hold it comfortably for a long time without fatigue.
Superior Efficiency
With optimized hardware and software features, the OnePlus Pad is a perfect choice for busy, multitasking users. The Dimensity 9000 chipset powers the OnePlus Pad. The first mobile chip to sport a Cortex-X2 core clocked at up to 3.05GHz. To enhance the superior efficiency and multi-tasking capability, OnePlus Pad comes with 12GB RAM, working together with RAM-VITA. Meanwhile, the OnePlus Pad supports users’ all-day long usage worry-free. Coming with 9510mAh battery, OnePlus Pad ensures over 12 hours of video watching and 1-month standby life. It also comes with 67W SUPERVOOC feature that enables full charge with 80 minutes. Thus, it eliminates worries over losing battery power during marathon meetings or extended gameplays.
Furthermore, the OnePlus Pad supports seamless connection with OnePlus smartphones. The OnePlus Pad is able to share cellular data capability by connecting to the brand’s smartphones. Instead of purchasing a separate SIM card for the tablet, users can enjoy the internet in a more affordable method. The cellular data sharing distance supports connection distance around 1~5 meters, offering much more convenience.
Prominent Entertainment
OnePlus Pad is designed for total entertainment in its 11.61-inch screen industry-first 7:5 ratio screen with the highest refresh rate of 144Hz that’s ever come to a tablet. With the large and unique screen, more lines of an e-book can be shown. Also, more rows of a Sheet will be listed and more horizons will be exhibited in a game. Moreover, with its 144Hz refresh rate, OnePlus Pad guarantees smoothness of videos and games.
To complement the visual feast of the large screen, OnePlus Pad equips itself with Dolby Vision and Dolby Atmos. These provide cutting-edge immersive audio-video experience. In addition to that, OnePlus self-developed Omni Bearing Sound Field technology supports the OnePlus Pad. This intelligently identifies the screen direction and automatically switches between left and right audio channels for a more immersive sound.
The OnePlus Pad also comes with the OnePlus Stylo and OnePlus Magnetic Keyboard.
The OnePlus Featuring Keyboard 81 Pro
OnePlus Featuring Keyboard 81 Pro is the first commercial product to be globally released from the co-creation platform OnePlus Featuring. Moreover, it is a fully-customizable mechanical keyboard engineered with Keychron technology. Also, this high-performing mechanical keyboard delivers overall comfort, functionality, and durability.
Finally, the OnePlus 11 5G and the OnePlus Buds Pro 2 will soon be available in the Philippines. Stay tuned to the OnePlus official website and Facebook page for more details.
Aside from being a businessman, Josh Austria has been working in PR and media industry for more more than a decade. From his years of experience as the Marketing and Advertising Head of Village Pipol Magazine, he has built strong relationships with creative people, brands, and organizations.