From Thailand to the Philippines: Pond Naravit Joins Ever Bilena Family
Ever Bilena, the Philippines’ top local makeup brand, proudly announces Thai sensation Pond Naravit Lertratkosum as its newest brand ambassador. This landmark partnership unites a well-loved Filipino beauty brand with one of Thailand’s most admired rising stars, marking a significant milestone in both their journeys.
This collaboration is a series of exciting firsts: Pond Naravit becomes Ever Bilena’s first-ever Thai ambassador, solidifying the brand’s growing international influence. Conversely, Ever Bilena holds the honor of being Pond’s inaugural brand endorsement in the Philippines, highlighting his burgeoning appeal in the local market.
Global Beauty
A prominent actor under GMMTV and a dynamic member of RISER MUSIC’s boy group PROJECT JASP.ER, Pond has captivated fans across Asia with his standout roles. His notable performances in series such as Fish Upon the Sky, Never Let Me Go, We Are, Our Skyy, and Leap Day have cemented his status as a versatile and beloved figure. Moreover, his undeniable charm, versatility, and genuine connection with his fanbase have made him a regional icon.
“Pond represents the new wave of global beauty. He is charismatic, confident, and deeply connected with his fans,” shares Denice Sy, Chief Sales & Marketing Officer of Ever Bilena. “His charm, authenticity, and growing influence across Southeast Asia align perfectly with Ever Bilena’s mission of empowering individuals through beauty. We’re proud to be his first Philippine brand endorsement.”
Sy further emphasizes, “He is the perfect embodiment of modern beauty. He is confident, relatable, and globally admired. His connection with fans, both in Thailand and especially here in the Philippines, is inspiring. We’re excited to champion this partnership and bring something fresh and meaningful to our community.”
Exclusive Promotions
To celebrate this groundbreaking collaboration, Ever Bilena has meticulously lined up exclusive promotions and fan-centric activities, that “Narawins” (the joint fan club of Pond and Phuwin) and “PangPonds” (Pond’s dedicated fan club) can watch out for. Pond will also be the face of a selection of Ever Bilena’s hero products, including an exclusive collection meticulously curated especially for this momentous partnership launching on June 28, 2025!
Online excitement has been steadily building in recent weeks, with fans eagerly spotting Pond in the Philippines and actively speculating about his upcoming partnership with EB. Now, the wait is officially over! With this announcement, another bold new era for Ever Bilena enthusiastically begins.
