Andrea Brillantes Joins TikTok Shop for 11.11 Big Pamasko Sale

TikTok Shop launches the 11.11 Big Pamasko Sale, running from November 5 to 11, 2025.
As Filipinos gear up for one of the biggest shopping events of the year, TikTok Shop officially welcomes Andrea Brillantes as its newest brand ambassador in time for the platform’s 11.11 Big Pamasko Sale from November 5 to 11, 2025.
Known for her vibrant personality and entrepreneurial drive, Andrea embodies the creativity and authenticity that define TikTok Shop’s community of sellers, creators, and shoppers. Beyond her work as an actress, she has also built her own beauty brand, Lucky Beauty, a reflection of how TikTok Shop empowers local entrepreneurs and creators to connect with audiences through trend-driven discovery and authentic storytelling. Her partnership with TikTok Shop is a testament to the platform’s continued effort to build a trusted e-commerce destination that connects Filipinos with local brands and creators while helping them discover products that fit their lifestyle.
The TikTok Shop 11.11 Big Pamasko Sale celebrates the holiday season with exciting offers, featuring ₱1,111 off LIVE and Mall vouchers, WOW Sulit Deals of up to 80% off, and LIVE Unli Free Shipping throughout the sale period.
A Big Pamasko Made More Special with Andrea’s Lucky Beauty Favorites

Through Lucky Beauty, Andrea hopes to inspire confidence among users who express their individuality through makeup, while showing how entrepreneurs like her continue to grow within TikTok Shop’s creator-led community. Furthermore, to mark her debut as brand ambassador, she highlights two of her Lucky Beauty favorites as part of her 11.11 must-haves:
- Angel Skin Veil – A light and hydrating skin tint that provides a cloud-like filter and smooth finish. The buildable formula offers light to medium coverage that can withstand sweat and humidity.
- Brow Duo – A double-ended stick that combines a fine-tipped marker for defined hair-like strokes with a retractable pencil for soft lines and blending. Both ends deliver a matte, long-lasting finish that stays in place for hours.
“I’m excited to officially be part of TikTok Shop, especially in time for 11.11,” Andrea shared. “As someone who’s always online discovering new trends, I’ve seen how TikTok Shop makes shopping more genuine and community-driven, especially how it connects creators, brands, and shoppers in a way that feels real and fun.”

Finally, shoppers can check out Lucky Beauty and other OnTrend finds from November 5 to 11 by visiting TikTok Shop Philippines (@tiktokshop_ph) and joining the celebration using #TikTokShop11BigPamasko.
Aside from being a businessman, Josh Austria has been working in PR and media industry for more more than a decade. From his years of experience as the Marketing and Advertising Head of Village Pipol Magazine, he has built strong relationships with creative people, brands, and organizations.



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