Alpha 8 Pushes it’s Eco-Friendly Initiatives to the Best Salons in the Philippines During “The Crown 2025”
Alpha 8, one of the country’s best providers of safe and professional salon products, recently held The Crown at Gallio Events Place, a grand celebration honoring top salons and stylists across the Philippines. The annual event served as both a recognition ceremony and a night of connection, where attendees showcased their creativity through outfits inspired by their chosen countries.
Within the celebration, Alpha 8 reaffirmed its commitment to sustainability by continuing its Empty Bottle Return Program. The company emphasized its ongoing effort to help reduce environmental impact amid recent floodings in various parts of the Philippines.
Responsible Product Consumption
Customers who return empty bottles of Cysteine Straight, U-Keratin, and U-Keratin Zero can receive up to ₱300 per bottle, a small but meaningful step toward responsible product consumption. These collected containers are not reused, but instead are turned over to Alpha 8’s partner recycling facilities to be processed into school chairs, garbage bins, and other useful items.
“We are one of the first who did these cashback program initiatives.” Said James Paul A. Santiago, CEO of Alpha 8 Corporation. “We aim to empower the salons by making them earn, while at the same time helping the environment in the process.”
Through initiatives like The Crown and the Empty Bottle Return Program, Alpha 8 continues to bridge beauty and responsibility, proving that progress in the salon industry goes beyond innovation and extends to care for the environment and the community. The company remains steadfast in its mission to uplift professionals while promoting safer and more sustainable practices across the country.
Alpha 8 encourages all stylists and salon owners to join this continuing effort toward a cleaner and more sustainable future for the beauty industry.
