Hop on the trend and express your ideas on Threads!
Nowadays, social networking sites offer a platform, each with distinct ways of operating, to form meaningful connections. Through text, photos, and videos, a space for public conversations is established. Newly-launched app Threads challenges existing sites by creating a space for short real-time updates, almost similar to Twitter.
The Instagram team envisioned that Threads would shape the future of the Internet. They explained that while Instagram connects billions of people over photos and videos, the new app focuses on text.
Our vision with Threads is to take what Instagram does best and expand that to text, creating a positive and creative space to express your ideas.
Meta, on a post introducing Threads
Explaining Threads
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If you know how Twitter works, big chances are you already know how to use its rival app. Logging in requires connecting your Instagram account, but you can customize your profile to your liking. To encourage quick interaction, posts on the app have a 500-character limit including links, posts, and videos of up to five minutes.
Users have the option to reply, repost, and quote texts written by others. Furthermore, Meta added a feature that allows you to easily share a post to your Instagram story.
Rivalry with Twitter
The Associated Press
News agencies have been labeling Threads as the Twitter killer due to the threat that the app imposes on its rival. Journalists have been commenting on how it seemingly capitalized on the users’ unhappiness with how Twitter works.
Ever since Elon Musk stepped in, Twitter has been plagued with controversies such as verification policies and the limit of posts you can read in a day. When users have been looking for a better alternative to express themselves in a similar manner but in a better environment, Threads entered the scene.
Meta also hopes to “tune out the noise” to make it a positive, productive, and safe platform for all. They assured their user base that they are enforcing Community Guidelines on content and interaction to protect the community.
Gaining Popularity
Both content creators and casuals have hopped on the trend by creating a Threads profile. There have been lots of posts on Facebook and Instagram about users sharing their profile links to connect with friends.
On his account, Mark Zuckerberg has been posting updates about the number of sign-ups on the app. As of writing, he has expressed his astonishment after reaching 30 million sign-ups less than a day after release.
In Threads, he posted, “Feels like the beginning of something special, but we’ve got a lot of work ahead to build out the app.”
Meta also said that they are excited to hear feedback as they work on building new features and introducing fun ways for users to connect.
