Grab and UNIQLO Turn Everyday App Moments Into Wearable Summer Keepsakes
The limited-edition UTme! “Blueprint for a 5-Star Summer” collection lets Filipinos wear their favorite Grab moments on shirts and totes, from food cravings to barkada rides
This summer, Grab Philippines and UNIQLO are inviting Filipinos to wear their best everyday Grab moments.
The two brands have launched “Blueprint for a 5-Star Summer,” a limited-edition UTme! collection that transforms familiar scenes from the Grab app into playful, wearable designs. Think food cravings finally satisfied, deliveries arriving just when you need them, spontaneous barkada plans, and that all-too-familiar “nagpa-Grab ako” moment brought to life on T-shirts and tote bags.
The collaboration marks the first partnership between a superapp and UNIQLO’s UTme! service in the Philippines. The customizable apparel is now available at select UNIQLO Printer Stores nationwide.
Blueprint-inspired visual style
Designed in a blueprint-inspired visual style, the collection reimagines everyday Grab experiences as technical diagrams, complete with witty Filipino annotations. Each piece maps the small but memorable ways Grab fits into Filipino life, whether through a ride, a delivery, a meal, or a last-minute plan made under the summer sun.
Leading the lineup is “GUTOM NA AKO: A Technical Breakdown,” a tribute to the deeply relatable act of rewarding oneself with a well-earned treat, complete with notes like “Dasurb ko ’to.” “PA-GRAB MO NA YAN: A Technical Study” captures the everyday coordination behind successful deliveries, while “A GUIDE TO BOOKING A CHILL RIDE” maps out how Grab helps make spontaneous group plans easier through features like Group Ride.
Rounding out the collection is “THE INNER WORKINGS OF NAG-PA GRAB AKO,” which turns the familiar rush of meeting a rider or delivery-partner at the gate into a fun, wearable schematic.
Customers can print the designs on T-shirts and tote bags at participating UNIQLO Printer Stores, including the UNIQLO Manila Global Flagship Store, UNIQLO Mall of Asia, UNIQLO BGC High Street, UNIQLO Greenhills, UNIQLO Nuvali Sta. Rosa Roadside Store, UNIQLO Ayala Center Cebu, UNIQLO Davao Roadside Store.
Discounted rides
To make the experience even more seamless, Grab is also offering users discounted rides to and from selected UNIQLO Roadside and Flagship stores nationwide. The promo gives users 10% off rides, capped at PHP 30 per ride, with no minimum fare requirement. Users can redeem the offer up to four times per month, or up to 36 times across the promo period.
The ride promo runs from 10 April 2026 to 27 February 2027, excluding the UNIQLO Thank You Festival.
Grab Philippines and UNIQLO will roll out the collection in two phases, with Phase 1 available until September 30, 2026. Customers can view the full design catalog and participating stores through UNIQLO’s official UTme! page.
