For its Sustainability Program, Watsons Philippines collaborated with Plastic Bank.
This collaboration aims to help reduce plastic pollution and alleviate poverty by creating livelihood.
Plastic waste is a big problem for the environment and humanity in general. Every minute, one garbage truck dumps plastic into the ocean.
If this continues unabated, there will be more plastic than fish in the oceans in 30 years. Sadly, the Philippines is one of the top 3 contributors to this plastic problem.
Sustainability has always been part of the Watsons DNA.
Recognizing that the ocean stores a quarter of CO2 from the atmosphere and up to 93.4% of heat caused by the greenhouse effect, Watsons commits itself to reducing the overall impact of its own-brand plastic packaging so that it may contribute to ocean protection.
The A.S. Watsons Group has banned the use of microplastics in its own brand of rinse-off cosmetics or personal care products since 2014.
By the end of 2019, this ban extended to all brands.
No rinse-off cosmetics or personal care products from any brand are sold at any Watsons stores.
A unified collaboration
Watsons Philippines offers customers four Sustainable Choices.
These include Clean Beauty, Refill and Reduce, Better Ingredients, and Better Packaging.
Through its Impact Program Collaboration with Plastic Bank, the health, wellness, and beauty retailer will continue to Do Good for the Oceans by committing to the prevention of 50,000 kg of plastic bottles from entering the world’s oceans – the equivalent of 2.5 million bottles over the first 12 months.
Viki Encarnacion, Watsons PR and Sustainability Director said,
“At the heart of Look Good, Feel Great is Do Good. Watsons has always been at the forefront of sustainability and this collaboration with Plastic Bank only further reinforces our commitment to helping make this world a better place,”
On the other hand, David Katz, Founder, and CEO of Plastic Bank said,
“We are happy to team up with Watsons Philippines – a company that shares our vision on creating a regenerative economy. This collaboration showcases our unified goal of stopping ocean plastic while creating more opportunities for people living in vulnerable coastal communities,”
Aside from being a businessman, Josh Austria has been working in PR and media industry for more more than a decade. From his years of experience as the Marketing and Advertising Head of Village Pipol Magazine, he has built strong relationships with creative people, brands, and organizations.