Top celebrity MUA collab for stay-at-home campaign video
The outbreak of the coronavirus has placed the entire makeup artist industry into a standstill. This industry requires proximity to its clients which is a total no-no when everyone is strongly advised of social distancing. As work engagement cancellation reached deeper even before the enhanced community quarantine, these independent contractors have no other choice but to resort to maximizing social media. It is with the hope that when it is lifted, things will go back to the way that it was. Amid the scare of the outbreak, celebrity makeup artists with the help of iCandy Pro, has found a creative way to cheer everybody up. The video has been breaking the internet, prompting makeup artists to recreate it with their own versions.
It is no secret that this industry has been badly hit by this pandemic. But there’s no stopping them from inspiring everyone in this time of crisis. With so much anxiety hounding us, we need to step up to lift the spirit of everyone. With catchy music, Boss Bitch, it can make you hit the replay button non-stop in this fun-filled video.
What is iCandyPro?
iCandy Pro offers a complete line of makeup brush sets and beauty essentials curated by pros. It was established by Angel Locsin’s go-to makeup artist, Lala Flores. While the threat of the coronavirus wreaked havoc to everyone, this business has started a campaign to remind everyone to stay at home. The theme of this iconic campaign is “Pass the brush, not the virus”.
The who’s who celebrity makeup artists in the country took part in this iconic video. The hope is to stand together to flatten the curve, stay home and stay beautiful. It is with the hope of sending positivity, especially for aspiring makeup artists who are greatly impacted by these tumultuous events.
Celebrity makeup artists such as Ting Duque, Lala Flores, Jelly Eugenio, Anthea Bueno, Mark Qua, Albert Kurniawan, Owen Sarmiento, Mac Igarta, Emman Concepcion, Jake Galvez, and Emman Magpantay get together and lent their creative artistry to remind everyone to heed the government’s advice to stay at home.
The celebrity makeup industry is so competitive like a battlefield. It’s a rare occasion to unite everyone, but this collaboration is long overdue. With the influx of Tiktok videos during this ECQ, this is such a breath of fresh air. Check out the amazing transformations of these artists in this one of a kind video and learn from the best. Let us know your fave brushes and who’s got the best look.
To know more about iCandy Pro, check out their website and their IG account.
Arthur Tolentino is a creative who has diverse interests from creative writing to hairstyling and pageant coaching. Being passionate that he is, he loves pop culture and loves to talk about anything and everything under the sun.