SHEIN launches first-ever offline sales pop-up store in the Philippines at TriNoma Mall

From October 25 to 29, shoppers will be able to shop for more than 7,000 products at the SHEIN Fashion House pop-up and meet SHEINfluencers Belle Mariano, Small Laude, Toni Sia and more

SHEIN, a global online retailer of fashion, beauty and lifestyle products, has launched its first-ever offline sales pop-up event in the Philippines at the TriNoma Mall, allowing customers to browse, try and directly purchase SHEIN’s products on the spot. From now to October 29, customers will be able to shop from more than 7,000 items across women’s, men’s and children’s apparel and accessories at the SHEIN Fashion House Pop-up.

SHEIN is hosting the event in conjunction with the launch of its first SHEINfluencer Day in the Philippines, a day dedicated to celebrating the #SHEINfluencer community. The inaugural launch will be led by SHEIN’s first-ever ambassador in the Philippines, Belle Mariano, who previously curated the SHEIN x Belle Mariano capsule collection with the brand.

SHEINfluencer Fan Meet

In collaboration with the brand’s SHEINfluencers, shoppers will be able to get up close and personal with their favorite influencers while enjoying a host of exclusive activities at the pop-up. This includes the beSHEINmodels Style Party, where they can experience a one-on-one styling session with crowd favorite SHEINfluencers Toni Sia, Killa Kush, Sofia Jahrling, Jeanette Ong, and Nicole Go. There will also be a SHEINfluencer Fan Meet, where lucky fans will have the chance to meet Belle, Small Laude, Rana Harake, Viy Cortez, Nicole Budol, Melai Cantiveros, and more fan-favorite influencers.

Vivian He, Head of Marketing, Southeast Asia at SHEIN said, “We are thrilled to host our first-ever offline sales pop-up store in the Philippines to provide a more integrated and holistic shopping experience to our customers. We hope that through this event, we will be able to make the beauty of fashion accessible to shoppers in the Philippines. We look forward to bringing shoppers more exciting campaigns and events, together with our SHEINfluencers.”

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@villagepipol
SHEIN’s first offline and the biggest pop-up at Trinoma, attended by Melai Cantiveros, Herlene Budol, Small Laude, Belle Mariano and many more. Shoppers can shop now and take items home immediately from today until Oct 29th. @bellemariano @Small Laude @Melai @budol.collections @RIVA QUENERY @Viy Cortez #SHEINpopup #SHEINphpopup Watch the video here: 🛍️
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The SHEIN Fashion House pop-up is located at the TriNoma Mall Activity Center and will run from October 25 to 29, from 10 am to 10 pm daily. For more information on the pop-up, please visit SHEIN’s social media pages:

SHEIN Philippines on Instagram

SHEIN Philippines on Facebook

SHEIN Philippines on TikTok

Josh Austria

Aside from being a businessman, Josh Austria has been working in PR and media industry for more more than a decade. From his years of experience as the Marketing and Advertising Head of Village Pipol Magazine, he has built strong relationships with creative people, brands, and organizations.