Apple introduces the new 14‑inch MacBook Pro with M6
Aside from being a businessman, Josh Austria has been working…
Supercharged by M6, the 14-inch MacBook Pro features incredible performance and next-level AI capabilities, enhanced connectivity, and up to 24 hours of battery life, delivering even more value
Apple today announced the new 14-inch MacBook Pro with M6, delivering even more performance, powerful on-device AI capabilities, and faster connectivity for college students, business users, creators, and more. M6 features an advanced 12-core CPU with the world’s fastest CPU core, so everything from productivity tasks to more demanding pro workflows feels incredibly fast and responsive.
The 12-core GPU delivers up to 30 percent faster graphics and up to 25 percent faster AI workloads when compared to M5, making the 14-inch MacBook Pro with M6 a compelling value for users who need serious power.2 For those upgrading from M1, the performance gains are even more significant, with up to 11x faster graphics and up to 13x faster AI performance.3 With additional Neural Accelerators in the GPU and a Dual 16-core Neural Engine, M6 turns MacBook Pro into an even more powerful platform for AI, running LLMs locally while preserving user privacy.
In addition, the 14-inch MacBook Pro features Wi-Fi 7 and Bluetooth 6, while superfast storage makes working with large files, exporting projects, and running demanding AI workflows fly. And with phenomenal battery life of up to 24 hours, it delivers the same remarkable performance whether plugged in or on battery, so users can work, create, and pursue their passions from anywhere.
Liquid Retina XDR Display
It also offers the advanced features users love, including the stunning Liquid Retina XDR display with a nano-texture option, a 12MP Center Stage camera, an immersive six-speaker sound system, and a wide array of ports. Together with macOS 27, the new 14-inch MacBook Pro with M6 is a major upgrade for existing Mac users and those coming to Mac for the first time. Available in space black and silver.
“The 14-inch MacBook Pro is the pro laptop of choice for a wide range of users — from college students, to business professionals across every industry, to multidisciplinary creators doing it all on one device,” said Shelly Goldberg, Apple’s vice president of Hardware Engineering.
“With the powerful M6 chip, we’re taking performance to the next level, with a boost in CPU speed and graphics and even more powerful capabilities for on-device AI. With its amazing battery life, remarkable Liquid Retina XDR display, and even faster connectivity, the new 14-inch MacBook Pro with M6 delivers a fantastic combination of performance, capability, and value.”
M6: Blazing-Fast Performance and On-Device AI Capabilities
The 14-inch MacBook Pro with M6 enables:
- Up to 13x faster time to first token performance for LLM prompt processing compared to the 13-inch MacBook Pro with M1, and up to 1.3x faster than the 14-inch MacBook Pro with M5.
- Up to 11.7x faster render performance with ray tracing in Blender compared to the 13-inch MacBook Pro with M1, and up to 1.3x faster than the 14-inch MacBook Pro with M5.
- Up to 3.3x faster image-processing performance in Affinity compared to the 13-inch MacBook Pro with M1, and up to 1.2x faster than the 14-inch MacBook Pro with M5.
- Up to 2.5x faster project build performance when compiling code in Xcode compared to the 13-inch MacBook Pro with M1, and up to 1.3x faster than the 14-inch MacBook Pro with M5.
A Huge Upgrade with Even More Value
The 14-inch MacBook Pro with M6 delivers major performance gains, powerful AI capabilities, and exceptional value for customers upgrading from an earlier Apple silicon or Intel-based Mac.
Key features include:
- Longer battery life: Get up to 24 hours of battery life, with up to 14 extra hours for Intel-based users and four extra hours for M1 users. Upgraders also get 16GB of starting unified memory, an additional Thunderbolt port, and a fingerprint-resistant space black finish.
- Brilliant pro display: The Liquid Retina XDR display delivers up to 1,600 nits of peak HDR brightness and a 1,000,000:1 contrast ratio. An optional nano-texture finish reduces glare and reflections.
- Powerful connectivity: Wi-Fi 7, Bluetooth 6, support for up to two external displays, and versatile ports—including HDMI, MagSafe 3, three Thunderbolt 4 ports, SDXC, and a headphone jack—keep users connected and productive.
- Advanced camera, mics, and speakers: The 12MP Center Stage camera with Desk View, studio-quality three-mic array, and six-speaker sound system with Spatial Audio enhance video calls and entertainment.
- Fast charging: Reach up to 50 percent charge in just 30 minutes with a compatible high-wattage USB-C power adapter, such as the 96W adapter.³
- Built to last: The durable enclosure uses 100 percent recycled aluminum.
- Seamless iPhone integration: Continuity lets users share files and photos, hand off tasks, and control their iPhone from their MacBook Pro. New Mac users can also transfer settings, files, photos, passwords, and more securely from their iPhone.⁴
macOS 27 Golden Gate
14-inch MacBook Pro with M6 and the Environment
Pricing and Availability
- The new 14-inch MacBook Pro with M6 will be available soon at apple.com/ph/store and Apple Authorized Resellers.
- The 14-inch MacBook Pro with M6 starts at ₱144,990 and ₱137,990 with education savings. Additional technical specifications and configure-to-order options are available at apple.com/ph/macbook-pro.
- With year-round education pricing — available to current and newly accepted college students and educators — customers can save on MacBook Pro, along with a wide range of products and services through the Apple Store online and in stores. Visit the Apple Education Store for details.
- AppleCare delivers exceptional service and support, with flexible options for Apple users. For more information, visit apple.com/applecare.
Aside from being a businessman, Josh Austria has been working in PR and media industry for more more than a decade. From his years of experience as the Marketing and Advertising Head of Village Pipol Magazine, he has built strong relationships with creative people, brands, and organizations.
